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SEO Tip: Focus on Mobile-First Indexing

Are you wondering what “mobile-first indexing” even means? Simply put, it means that Google considers the mobile version of your website to be the primary version! Did you know that over half of all website traffic worldwide is generated through mobile phones? Now that most people use their phones to browse the web, it’s crucial that your website is mobile-friendly.
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New Website Launch: eRequest LLC

eRequest LLC, started in 2006, is an industry leader, innovating a wide range of solutions for managing Release of Information, CMS Audits, Online Patient Requests for and Access to Medical Records, and Online Submission and Digital Delivery of Disability Forms. Their solutions are available for in-house implementation and outsource services with revenue sharing.
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Boosted Posts vs. Ad Campaigns: What’s the Difference?

By now, you probably know that social media marketing should be a vital component of your digital marketing strategy. And, with 1.73 billion users every day, Facebook is clearly the leading social media platform. Because of social media’s popularity, especially Facebook, businesses now rely on it to connect with consumers. Unfortunately, organic posts will only reach 2-4% of your followers. So, if you’re looking to extend your reach on the most popular social network in the world, you have two...
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What is Email Marketing and Is It Still Effective in 2020?

It’s true that there have been significant changes in digital marketing over the last few years. These changes have led some people to believe that email marketing is possibly dead and certainly not as effective as it once was. This belief couldn’t be further from the truth! Email marketing is still the most powerful way to connect with potential leads and convert them into customers. In fact, it consistently beats out all other marketing channels in many ways, including ROI! (more about thi...
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SEO Tip: Create Fresh Content

Content that is fresh and updated regularly not only improves the SEO of a website, it also drives traffic and improves website authority on search engines. Any form of media that shares information and (hopefully) boosts traffic to your site is considered content. Examples include blog posts, videos, infographics – any kind of media you put online that is informative and helpful to users. Your website’s content should answer customer questions, share news, or provide relevant information ...
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3 Reasons Blogs Boost Your SEO

Once upon a time, blogs were a way for people to post about their lives on the Internet, kind of like an online journal. They weren’t even called blogs until 1997 when the term “weblog” was coined. Now it’s essential for businesses of all sizes to blog if you want to grow your following, increase website traffic, and boost visibility in search engines.
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SEO Tip: Improve User Experience and Engagement

First, let’s briefly explain what Google’s goal is as a search engine. Like all search engines, Google’s objective is to find the best results for every user’s question. And they know users are less likely to use that search engine again if it fails to deliver. Google excels at providing the best results, which is why they’re the largest search engine in the world! At the core of Google’s philosophy is this principle… “Focus on the user and all else will follow.”
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New Website Launch: The Benn Law Group

The Benn Law Group, formed in 2009, is proud to serve Brazos and Montgomery County and is looking forward to building relationships and solving problems one step at a time. At some point in your life, you will need an attorney. Whether it is buying a home or creating estate planning documents for loved ones, choosing an attorney can be a difficult choice. The Benn Law Group specializes in a variety of legal services including estate planning, probate, guardianship, real estate law, busines and c...
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Why Brand Consistency is Vital to Your Success

Your brand is the heart of your business. It impacts almost every single decision you make. As marketers, we ask questions like, “Will this align with our brand values?” and “What will our customers think about this decision?” But what exactly makes up a brand? And why is brand consistency so important?
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New Website Launch: Guardify Insurance Group

Guardify Insurance Group is interested in protecting you, your personal assets, your commercial assets, and everything in between. Each and every individual has a unique set of needs. Whether it is a family with a small business or a single person with several franchises and a home office, the specifics may differ, but the need for protection remains the same. Guardify Insurance Group provides personal, commercial, and life insurance options.
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