Impact Group Marketing Blog

In the competitive and evolving world of digital marketing, businesses are constantly searching for the most effective strategies to reach their target audience. Google’s Performance Max ad campaigns have recently emerged as a promising solution, offering a streamlined way of optimizing ad performance across multiple platforms. But there’s a pressing question that all business owners are asking: Are Performance Max ads right for my business?

Are direct mail marketing campaigns still effective in 2024? The short answer is yes because direct mail cuts through the digital noise and delivers personalized messages directly to consumers.

Impact Group Marketing is announcing the launch of the new website for Black Wolf CDL Training Center! Reach out today to learn more about Impact Group Marketings Web Services.

This blog post shares 9 tips to improve your website content and user experience. By implementing these tips, such as improving page speed, using clear calls to action, and including engaging images, you can increase your website's success and attract more customers.

Capacity for Justice promotes equity in criminal justice. Explore their user-friendly website, built by Impact Group Marketing, for resources and online courses focused on empowering marginalized communities.

Whether you realize it or not, you encounter some form of AI every day. Statistics show that only 33% of people know they use AI daily. But in reality, nearly 77% actually use AI technology – not once but multiple times a day.

Our web team at Impact Group Marketing has built a new website for Bailey Plumbing, a family-owned business that provides professional plumbing services in the Brazos Valley and surrounding areas.

If you’re looking for effective ways to grow your small business, you’re in the right place! In this article, we’ll explore five marketing strategies to help you get started promoting your business. Whether you’re launching a new business or want to revitalize one you already have, these tips will help you grow your business with Impact Group Marketing.

Increasing website traffic is a common goal amongst marketers and business owners – whether you have a physical building or an e-commerce company. Here are 12 proven methods to increase website traffic.

Franchise marketing is the process and methods franchisors and franchisees use to grow their business. This type of marketing serves two purposes – to find new franchisees and to attract new customers on a local level. At Impact Group Marketing we have identified 10 franchise marketing tips you can implement for growth and success.