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Impact Group Marketing Blog

Archive by tag: Traditional MarketingReturn

Evolve Impact Group Outshines the Competition on Clutch

The constant development of our skills and services is in our very name. As our team continuously evolves, striving to master and share new tactics and techniques with clients, Evolve Impact Group has steadily picked up steam and support from sources like B2B research and reviews agency Clutch.
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Why Your Website is the Foundation of Your Marketing Strategy

If you have ever bought or sold a house or any type of property, you may have heard the phrase, “Location, location, location.” Which is to say, if asked to list the top three things to consider when purchasing property, the answer for #1, #2, and #3 is: location. In the world of business, the argument could be similarly made when asked the question, “What is the foundation of your marketing strategy?” Answer: “Website, website, website.”
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Social Selling: What is it?

"Social selling" has taken social media as a means of connecting with friends and family to connecting with potential clients and consumers. Social media has become a part of the daily routine for many people, and we certainly know what selling is, but when you put the two together, what does it mean? We’ll try to answer some basic questions in this blog post.
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Traditional Marketing in the Modern Age

As a digital marketing company, we place a lot of emphasis on digital design and marketing. However, our driving vision is to be “your source for impactful digital AND print marketing solutions.” Your unique branding and design are important and relevant in both the digital and print realm. We believe that traditional marketing has a very real place today even in the digital age.
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7 Essential Digital Tools for Your 2019 Marketing Plan

A new year is a great time for evaluation of current strategies and practices in many areas of our lives. If you’re part of a small business or organization, take some time over the next few weeks to think about your marketing strategy goals to ensure that you’re ready to start the new year. Today, as always, the primary role of marketing is to attract visitors, convert them into potential leads, assist sales personnel in closing them as clients, and keep them coming back. But in our curren...
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Holiday Marketing 101

None of us need any reminders that the holiday season is upon us – and that means increases in consumer spending. Experts expect consumer spending during the holiday season (roughly Halloween through New Year’s Day) to increase by nearly 5% in 2018 with e-commerce spending expected to increase about 14% over the holiday period in 2017.
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