Impact Group Marketing Blog

Archive by tag: holiday marketingReturn
Can you believe the holiday season is already upon us? If your business doesn’t have a holiday marketing strategy in place yet, it’s time to start developing your plan…now! The 2020 holiday season will look a bit different compared to past years. Since people have been spending more time online due to the pandemic, online marketing will be crucial this year. A recent Google study shows 71% of US consumers plan to do over half of their shopping online. And 66% of them want to shop more at lo...
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None of us need any reminders that the holiday season is upon us – and that means increases in consumer spending. Experts expect consumer spending during the holiday season (roughly Halloween through New Year’s Day) to increase by nearly 5% in 2018 with e-commerce spending expected to increase about 14% over the holiday period in 2017.
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