Blog

Is your business on social media? If you answered anything but “yes,” chances are you are a bit behind, and are missing out on potential growth and exposure opportunities through these platforms.

Due to the explosive growth of social media platforms over the past five years, usage is now a necessity to ensure a business or organization is at the forefront of its target market.

Influencer marketing is at an all-time high, but the summit has yet to be reached. Influencer marketing is an outlet for people with authority to share information about your business or product.

Instagram’s popularity among businesses continues to rise and over 25 million businesses have an Instagram profile. If your business relies on Instagram to meet your target audience, you should know that big changes are coming! Businesses will soon be able to better manage their organic presence; they will be able to view posts they've been tagged in, view other business profiles, and, to the great excitement of many users, schedule posts ahead of time.

Did you know that 79% of American adult internet users have a Facebook account? 78% of these users log in daily, and 55% of those daily users log in more than once a day. Usage of other social media sites, particularly Pinterest, Instagram, and Twitter, is also quickly growing. To think about these statistics in a different way, this means that the vast majority of your customers, both current and potential, are using Facebook at least once a day. In order to reach them, your business must have ...